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Hello from CraftCubs!

Updated: Apr 12, 2020

Let me tell you a story. Once upon a time, there was a tale of a girl and three bears. No this isn't about Goldilocks! I would love to share the origin story behind CraftCubs.

Meet the inspiration behind CraftCubs: Big Brother Bear (right), Sister Bear(left) and baby bear Jeremy Bearimy - or Bear for short(middle)!




I received my first machine as a gift in 2014, and jumped right into trying to sew for myself. But...nothing fits, everything was fraying (I never heard of an overlocker back then!) and zig zag stitches and FML did I just ripped a massive hole down the front while trying to unpick that seam. I found it a super frustrating experience overall and chalked the machine up to be a useless but well meaning gift, a white elephant that I take out on display whenever my friends visit so as not to hurt their feelings.


When I moved overseas for work a couple of years, I was bored all the time. You guys, I was actually looking forward to going to work just to be able to talk to someone. Being more introverted, I found it hard to go out and just say hi to a random stranger. On a whim, I googled sewing classes in the city and signed up for a couple different ones hoping to meet some girl friends. And as cliché as this sounds, I found something better (though my new friends were just as amazing!) - a newfound love for sewing!


I learnt to draft patterns for myself (my teacher was an ex-tailor). Yay I made clothes that fit, and more importantly: looked store bought! I Googled and made my cubs matching outfits. I learnt to make cute bags to gift that my friends fawn over (major ego boost that one *winks*). And the final seal of approval: My mom who was sceptical of me learning to sew started requesting for bags to gift to her friends! Sewing became my favourite thing to do, and reading sewing blogs made my commute to work so much better.


When I moved back to Australia in 2019, I got stuck. I had no idea where to go find the cute buttons I need to finish that top, or the turn lock as perfect finishing touch for the bag. The shops didn't have the zips I like (bears are creatures of comfort). I searched online for hours and still failed to find a shop that sells the bag frames I wanted.


The cubs and I decided to start sourcing for everything we needed, and mid 2019, we decided to sell the beautiful high quality items that we use and love on Etsy. Fast forward to 2020, our Etsy shop is thriving and the CraftCubs site is started to bring you our hand curated, high quality sewing notions that I love.


And this, this is the story of a girl, three cubs and a trusty sewing machine that was once hated and now very well loved.


How did your sewing journey begin?


♥ Kendall ♥


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